Digital Analyst Contracts

Digital Analyst
UK

The median Digital Analyst daily rate in the UK is £430 according to job vacancies posted during the 6 months to 9 June 2024.

The first table below provides contractor rate benchmarking and summary statistics including a comparison to same period in the previous 2 years.

6 months to
9 Jun 2024
Same period 2023 Same period 2022
Rank 559 574 610
Rank change year-on-year +15 +36 -40
Contract jobs requiring a Digital Analyst 43 121 249
As % of all contract jobs advertised in the UK 0.099% 0.22% 0.28%
As % of the Job Titles category 0.11% 0.23% 0.30%
Number of daily rates quoted 28 101 204
10th Percentile £300 £356 £375
25th Percentile £363 £413 £425
Median daily rate (50th Percentile) £430 £475 £500
Median % change year-on-year -9.47% -5.00% +11.11%
75th Percentile £508 £538 £538
90th Percentile £614 £625 £588
UK excluding London median daily rate £425 £450 £456
% change year-on-year -5.56% -1.37% +3.99%
Number of hourly rates quoted 0 1 1
Median hourly rate - £21.01 £33.00
Median % change year-on-year - -36.33% -8.54%
UK excluding London median hourly rate - £21.01 -

All Contract IT Job Vacancies
UK

The following table is for comparison with the above and includes summary statistics for all contract IT job vacancies. Most job vacancies include a discernible job title that can be normalized. As such, the figures in the second row provide an indication of the number of contract jobs in our overall sample.

Contract vacancies in the UK with a recognized job title 40,232 52,519 83,570
% of contract IT jobs with a recognized job title 92.87% 94.52% 95.34%
Number of daily rates quoted 25,887 36,654 58,907
10th Percentile £280 £313 £315
25th Percentile £408 £425 £425
Median daily rate (50th Percentile) £525 £540 £525
Median % change year-on-year -2.78% +2.86% +6.60%
75th Percentile £638 £650 £638
90th Percentile £750 £750 £738
UK excluding London median daily rate £488 £500 £475
% change year-on-year -2.50% +5.26% +8.68%
Number of hourly rates quoted 2,899 1,488 1,954
10th Percentile £12.86 £14.25 £12.60
25th Percentile £16.30 £19.39 £15.90
Median hourly rate £37.50 £45.00 £25.00
Median % change year-on-year -16.67% +80.00% +16.28%
75th Percentile £61.88 £65.75 £49.75
90th Percentile £73.75 £76.33 £65.00
UK excluding London median hourly rate £40.00 £42.50 £20.00
% change year-on-year -5.88% +112.50% +7.17%

Digital Analyst
Job Vacancy Trend

Job postings that featured Digital Analyst in the job title as a proportion of all IT jobs advertised.

Job vacancy trend for Digital Analyst in the UK

Digital Analyst
Contractor Daily Rate Trend

3-month moving average daily rate quoted in jobs citing Digital Analyst.

Daily rate trend for Digital Analyst in the UK

Digital Analyst
Daily Rate Histogram

Daily rate distribution for jobs citing Digital Analyst over the 6 months to 9 June 2024.

Daily rate histogram for Digital Analyst in the UK

Digital Analyst
Contractor Hourly Rate Trend

3-month moving average hourly rates quoted in jobs citing Digital Analyst.

Hourly rate trend for Digital Analyst in the UK

Digital Analyst
Top 11 Contract Locations

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Digital Analyst within the UK over the 6 months to 9 June 2024. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
England +19 37 £435 -8.42% 29
Work from Home +85 22 £463 -2.63% 11
London +40 18 £450 -10.00% 15
UK excluding London +7 15 £425 -5.56% 11
South East +10 9 £425 -5.56% 5
North of England +23 4 £413 +3.13% 4
Yorkshire +13 2 £300 -33.33% 1
Scotland +37 1 £475 +26.67%
North West +9 1 £525 +31.25% 3
South West +6 1 £301 -45.36% 1
North East - 1 - -

Digital Analyst Skill Set
Top 30 Co-occurring Skills and Capabilities

For the 6 months to 9 June 2024, Digital Analyst contract job roles required the following skills and capabilities in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all contract job ads featuring Digital Analyst in the job title.

1 13 (30.23%) Agile
2 12 (27.91%) Analytics
3 11 (25.58%) Finance
3 11 (25.58%) Business Intelligence
4 10 (23.26%) User Stories
5 9 (20.93%) Analytical Skills
5 9 (20.93%) Social Skills
6 8 (18.60%) Translating Business Requirements
7 7 (16.28%) SDLC
7 7 (16.28%) User Experience
7 7 (16.28%) JIRA
7 7 (16.28%) SAP
7 7 (16.28%) ERP
7 7 (16.28%) Business Analysis
7 7 (16.28%) Power Platform
8 6 (13.95%) Public Sector
8 6 (13.95%) Acceptance Criteria
8 6 (13.95%) Power BI
8 6 (13.95%) Google
8 6 (13.95%) E-Commerce
8 6 (13.95%) Google Analytics
9 5 (11.63%) QA
9 5 (11.63%) Visualisation
9 5 (11.63%) Confluence
9 5 (11.63%) SAP Commerce Cloud
9 5 (11.63%) Mobile App
9 5 (11.63%) Adobe Experience Manager
9 5 (11.63%) HTML
9 5 (11.63%) Stakeholder Management
9 5 (11.63%) Adobe

Digital Analyst Skill Set
Co-occurring Skills and Capabilities by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 5 (11.63%) Adobe Experience Manager
1 5 (11.63%) Confluence
2 1 (2.33%) CMS
Applications
1 3 (6.98%) Microsoft Excel
2 2 (4.65%) Microsoft Office
2 2 (4.65%) Microsoft PowerPoint
2 2 (4.65%) MS Visio
Business Applications
1 4 (9.30%) SAP Hybris
2 1 (2.33%) Sprinklr
Cloud Services
1 7 (16.28%) Power Platform
2 6 (13.95%) Google Analytics
3 5 (11.63%) SAP Commerce Cloud
4 2 (4.65%) Adobe Analytics
4 2 (4.65%) Fivetran
4 2 (4.65%) GitHub
4 2 (4.65%) GitHub Actions
4 2 (4.65%) Google Data Studio
4 2 (4.65%) Google Tag Manager
5 1 (2.33%) Contentsquare
5 1 (2.33%) Figma
5 1 (2.33%) GCP
5 1 (2.33%) Microsoft Purview
5 1 (2.33%) Miro
5 1 (2.33%) PowerApps
5 1 (2.33%) SaaS
Database & Business Intelligence
1 6 (13.95%) Power BI
2 3 (6.98%) PostHog
3 1 (2.33%) BigQuery
3 1 (2.33%) Data Lake
3 1 (2.33%) Power Query
3 1 (2.33%) Relational Database
Development Applications
1 7 (16.28%) JIRA
General
1 11 (25.58%) Finance
2 9 (20.93%) Analytical Skills
2 9 (20.93%) Social Skills
3 6 (13.95%) Public Sector
4 5 (11.63%) Marketing
5 4 (9.30%) Retail
6 3 (6.98%) Banking
6 3 (6.98%) Digital Healthcare
6 3 (6.98%) Manufacturing
7 2 (4.65%) Automotive
7 2 (4.65%) Influencing Skills
8 1 (2.33%) Electronics
8 1 (2.33%) Inclusion and Diversity
8 1 (2.33%) Local Government
8 1 (2.33%) Presentation Skills
8 1 (2.33%) Retail Banking
8 1 (2.33%) Tech for Good
8 1 (2.33%) Telecoms
Libraries, Frameworks & Software Standards
1 5 (11.63%) HTML
2 3 (6.98%) JSON
2 3 (6.98%) XML
3 1 (2.33%) CSS
Miscellaneous
1 5 (11.63%) Mobile App
2 3 (6.98%) Video\Live Streaming
3 2 (4.65%) Data Structures
3 2 (4.65%) Product Ownership
3 2 (4.65%) Social Media
4 1 (2.33%) Digital Media
4 1 (2.33%) Enterprise Software
4 1 (2.33%) Low-Code
4 1 (2.33%) Management Information System
4 1 (2.33%) Marketing Technology
4 1 (2.33%) Media Streaming
4 1 (2.33%) Online Banking
4 1 (2.33%) Self-Motivation
Processes & Methodologies
1 13 (30.23%) Agile
2 12 (27.91%) Analytics
3 11 (25.58%) Business Intelligence
4 10 (23.26%) User Stories
5 8 (18.60%) Translating Business Requirements
6 7 (16.28%) Business Analysis
6 7 (16.28%) ERP
6 7 (16.28%) SDLC
6 7 (16.28%) User Experience
7 6 (13.95%) Acceptance Criteria
7 6 (13.95%) E-Commerce
8 5 (11.63%) Actionable Insight
8 5 (11.63%) Stakeholder Management
8 5 (11.63%) Visualisation
9 4 (9.30%) B2C
9 4 (9.30%) Dashboard Development
9 4 (9.30%) Digital Transformation Programme
9 4 (9.30%) Swim Lanes
9 4 (9.30%) Test Scripting
9 4 (9.30%) User Acceptance Testing
Programming Languages
1 4 (9.30%) Data Analysis Expressions
1 4 (9.30%) JavaScript
1 4 (9.30%) SQL
2 3 (6.98%) Python
3 1 (2.33%) Java
Qualifications
1 3 (6.98%) Degree
2 1 (2.33%) BPSS Clearance
2 1 (2.33%) DBS Check
2 1 (2.33%) SC Cleared
2 1 (2.33%) Security Cleared
Quality Assurance & Compliance
1 5 (11.63%) QA
2 2 (4.65%) PMO
3 1 (2.33%) Accessibility
Vendors
1 7 (16.28%) SAP
2 6 (13.95%) Google
3 5 (11.63%) Adobe
4 3 (6.98%) Facebook
4 3 (6.98%) YouTube
5 2 (4.65%) Instagram
5 2 (4.65%) Microsoft
5 2 (4.65%) Twitter
6 1 (2.33%) MuleSoft
6 1 (2.33%) Optimizely
6 1 (2.33%) Qualtrics
6 1 (2.33%) TikTok